marketing research

noun

: research into the means of promoting, selling, and distributing a product or service

Examples of marketing research in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
CinemaScore, a marketing research company, polls moviegoers across the country the first night a movie plays in theaters and asks those surveyed to fill out ballot cards that grade a movie anywhere between A to F to determine is final score. Tommy McArdle, People.com, 21 Apr. 2025 Indeed, 63% of French people consider their politicians to be corrupt, according to an annual poll by the Ipsos marketing research company. Colette Davidson, Christian Science Monitor, 31 Mar. 2025 Bigger roads and cheaper fuel There are two main reasons why vehicles are bigger in the U.S., says Ed Kim, the president of automotive marketing research AutoPacific. Kristin Shaw, Popular Science, 27 Mar. 2025 Later, authorities raided and questioned employees at a large marketing research office in Shanghai. Anthony Kuhn, NPR, 25 Mar. 2025 See All Example Sentences for marketing research

Word History

First Known Use

1915, in the meaning defined above

Time Traveler
The first known use of marketing research was in 1915

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Cite this Entry

“Marketing research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/marketing%20research. Accessed 6 May. 2025.

Last Updated: - Updated example sentences
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